Great American Media is National Linear, Digital, and Streaming Home of the 137th Rose Parade® presented by Honda
Earvin “Magic” Johnson to Serve as Grand Marshal; Theme Celebrates “The Magic in Teamwork” as Viewers Experience the Grandeur of one of America’s Most Beloved Traditions, January 1, Live from Pasadena, California
NEW YORK, New York – November 17, 2025 – Great American Media today proudly announced it will serve as the national linear, digital, and streaming home to the 137th Rose Parade® presented by Honda, taking place January 1, 2026 (8a PT), live from Pasadena, California. Viewers across the country will experience the breathtaking pageantry of this cherished New Year’s Day tradition across Great American Family (national linear home), GFAM+ (national digital app), and Great American Pure Flix (national streaming home) through an expanded, multi-platform partnership.
The Rose Parade has named legendary athlete, entrepreneur, and transformative philanthropist, Earvin “Magic” Johnson as Grand Marshal of the 2026 Rose Parade. Johnson’s leadership, excellence, and impact on communities nationwide perfectly embodies the parade’s official 2026 theme: “The Magic in Teamwork.”
“We are honored once again to be partnered with the Tournament of Roses Foundation to bring this storied New Year’s tradition to viewers across America,” said Bill Abbott, President & CEO, Great American Media. “For more than 100 years, the Rose Parade’s majestic floats, world-class performances, and incredible artistry has ushered in the New Year with faith, hope, and joy – values that resonated deeply with our audience,” Abbott concluded.
For generations, the Rose Parade has signaled hope and renewal as marching bands, equestrian units, and floats adorned with millions of meticulously placed flowers turn Pasadena’s Colorado Boulevard into a living canvas. The grandeur and majesty of the Rose Parade stand unrivaled, transforming Colorado Boulevard into one of the most awe-inspiring stages in American tradition.
ABOUT GREAT AMERICAN MEDIA
Great American Media is the leader in faith and family entertainment, and one of the fastest-growing entertainment networks on television. Great American Media is home to a portfolio of entertainment brands that celebrate faith, family, and country, including Great American Family, the flagship linear network featuring original Christmas movies, rom-coms, and beloved series; Great American Pure Flix, the leader in faith and family streaming; Great American Faith & Living, the unscripted companion network; and GFam+, an app that lets viewers watch anytime, anywhere. Great America Media, established in June 2021 by Bill Abbott and a group of US-based family offices, is available via cable, streaming on Great American Pure Flix and YouTube TV, and on the GFam+ app. Great American Media is expanding its platforms to include the company’s first theatrical release, Another Sweet Christmas, premiering in theaters nationwide, November 30-December 1.In addition, Great American Media has partnered with the National Park Foundation for annual 2025 National Christmas Tree Lighting Ceremony on December 4,which airs on Great American Family on December 5 at 8 p.m. ET and stream on Great American Pure Flix through January 31, 2026. Connect with Great American Media on Instagram, TikTok, Facebook, Pinterest, YouTube TV, LinkedIn and X.
About the Pasadena Tournament of Roses® and Rose Parade® presented by Honda
The Pasadena Tournament of Roses® is a volunteer organization that hosts America’s New Year Celebration® with the Rose Parade® presented by Honda, the Rose Bowl Game® presented by Prudential and a variety of accompanying events. The Association’s 935 Members supply more than 80,000 volunteer hours, which will drive the success of the 137th Rose Parade, themed “The Magic in Teamwork,” on Thursday, January 1, 2026, followed by the College Football Quarterfinal at the Rose Bowl Game presented by Prudential. Visit www.tournamentofroses.com, follow us on Instagram, TikTok, YouTube and X, and like us on Facebook.
MEDIA CONTACT:
Pam Slay
Network Program Publicity & Talent Relations
818‑415‑3784
pamslay@gacmedia.com
media@crosswindpr.com
AMERICA’S NEW YEAR’S CELEBRATION® RETURNS TO
GREAT AMERICAN FAMILY
135TH TOURNAMENT OF ROSES® PARADE, LIVE FROM PASADENA, CALIFORNIA,
BROADCAST COMMERCIAL-FREE, JANUARY 1
GRAND MARSHAL LEGENDARY SPORTS STAR, BROADCASTER, ICON,
BILLIE JEAN KING
NEW YORK, NY – October 24, 2024 – Great American Media and the Pasadena Tournament of Roses® Association proudly announce the 136th Rose Parade® presented by Honda returns to air on Great American Family, Wednesday, January 1, 2025 (8 a.m. PT). America’s favorite New Year’s celebration will be broadcast LIVE and COMMERICAL-FREE only on Great American Family with an encore presentation immediately following the original broadcast. The theme of the 2025 Rose Parade is BEST DAY EVER, celebrating the moments that make our lives special.
The iconic Rose Parade is truly America’s celebration of hope and promise as state-of-the-art floats bedecked with flowers and other natural materials glide 5 ½ miles starting at Orange Grove Boulevard before rounding the famed corner of Colorado Boulevard where millions view the spectacle. For those not along the parade route, Great American Family welcomes all on New Year’s Day to the 136th Rose Parade with its majestic floats, equestrians, marching bands, entertainment performances, and the traditional flyover the San Gabriel Mountains by the U.S. Air Force B-2 Spirit. The commercial-free broadcast on Great American Family covers every moment of local and hometown bands and musical performances.
“Great American Family is America’s home for entertainment celebrating faith, family, and country,” said Bill Abbott, President & CEO, Great American Media. “We just launched Great American Christmas to great success and are headed to our best days ever creating content that adds positively to the culture. The best exclamation mark we can put on our holiday success is to not end on December 31, but to start all over again on New Year’s Day. To our longtime partners at the Tournament of Roses, the hope and faith you create around the beginning of a joyous new year is right at home on Great American Family,” Abbott concluded.
“The 2025 theme – Best Day Ever — celebrates life’s best moments, the unexpected times that bring a smile, warm our hearts, and fill us with joy. From a once-in-a-lifetime experience to the simplest pleasures, each is indelibly etched into our memory,” said Ed Morales, President, Pasadena Tournament of Roses. “Together, we celebrate where we have been and what we look forward to. It’s about family, friends, and community and all we can celebrate and be thankful for. On New Year’s Day, and throughout the year, let’s celebrate the times that mark our best days ever,” Morales concluded.
Photo: Courtesy of Tournament of Roses 2024
ABOUT GREAT AMERICAN FAMILY
Great American Family is America’s premiere destination for quality family-friendly programming, including original holiday movies, rom-coms and fan-favorite series that celebrate faith, family and country. Great American Family is home to year-round seasonal celebrations including Great American Christmas, the network’s signature franchise featuring holiday themed movies and specials. Founded in 2021, Great American Family is part of the Great American Media portfolio of brands.
ABOUT THE PASADENA TOURNAMENT OF ROSES PARADE® AND ROSE PARADE® PRESENTED BY HONDA
The Tournament of Roses is a volunteer organization that hosts America’s New Year Celebration® with the Rose Parade® presented by Honda, the Rose Bowl Game® presented by Prudential and a variety of accompanying events. The Association’s 935 Members supply more than 80,000 volunteer hours, which will drive the success of 136th Rose Parade, themed “Best Day Ever!”on Wednesday, January 1, 2025, followed by the College Football Playoff Quarterfinal at the 111thRose Bowl Game. Visit www.tournamentofroses.com, like us on Facebook and follow us on Instagram, Twitter and YouTube.
MEDIA CONTACTS:
Pam Slay
Great American Media
Network Program Publicity & Talent Relations
818.415.3784
GREAT AMERICAN FAMILY ANNOUNCES ‘GREAT AMERICAN SUMMER,’
EIGHT ORIGINAL AND CABLE TV MOVIE PREMIERES, BEGINNING AUG 5
NEW YORK, NY – July 26, 2023 – Summer is more than sunshine, adventure, and getting a tan. It’s also a time for carefree, heartfelt movies. Great American Family today announced eight new movie premieres as part of the network’s first-ever “Great American Summer” franchise, which begins Saturday, August 5 (8 p.m. ET) with the World Premiere of Romance at the Vineyard, starring Susie Abromeit (A Hot Cocoa Christmas, Love in Bloom) and Tim Ross (Romance on the Menu, “Wonderland”). In Romance at the Vineyard, a charismatic sales representative (Tim Ross) tries to convince the proprietors of a family vineyard to sell their property. Things get complicated when he gets pulled into helping the family’s granddaughter (Susie Abromeit) create a new blend to save the winery.
Great American Family is also launching rom com premieres on Monday nights in August beginning, Monday, August 7 (8 p.m. ET) with the premiere of Love on Repeat, starring Jen Lilley (A Paris Christmas Waltz, B&B Merry) and Andrew Lawrence (Mistletoe Mix-Up, Love Is in Bel Air). In Love on Repeat, when architect Amber (Jen Lilley) finds herself in limbo, re-living the same day repeatedly, she attempts to make changes in her professional and personal life that will save her from the cycle.
Unlikely Angel, a Pure Flix Original, starring Jillian Murray (A Brush with Christmas, Christmas in the Pines) and Aaron Mees (Christmas in the Pines, Amazed by You) has its cable television premiere, Saturday, August 12 (8 p.m. ET). Janie (Jillian Murray) is a power player in the boardroom but is falling apart at the thought of becoming a new mom. A silent prayer is answered when an Angel intervenes and fast forwards her life so she can learn to trust God and her purpose.
Wedding Cake Dreams starring Donna Benedicto (“Supergirl,” “Supernatural”) and Markian Tarasuik (“Virgin River,” Why Can’t My Life Be a Rom-Com?) premieres, Monday, August 14 (8 p.m. ET). As a young girl, Carrie Watson (Donna Benedicto) placed a piece of wedding cake under her pillow because her mother told her the tradition would make her love dream come true. Two decades later, Carrie is shocked to discover the man she dreamed about is at her younger sister’s wedding.
Summertime Soulmates starring Jenna Michno (Hearts Under the Olive Tree, The Perfect Wedding Match) and Christian Howard (Novel Love) premieres, Saturday, August 19 (8 p.m. ET). In Summertime Soulmates, a conventional curator facing financial crises (Jenna Michno) works with an avant-garde artist (Christian Howard) to develop an unconventional exhibit.
Strong Fathers, Strong Daughters, a Pure Flix Original, starring Robyn Lively (The Karate Kid Part III, Letters to God) and Bart Johnson (High School Musical, High School Musical 2), has its cable television premiere, Monday, August 21 (8 p.m. ET). In Strong Fathers, Strong Daughters, a wealthy businessman (Bart Johnson) learns of his daughter’s (Carrie Alexander) sudden engagement to a missionary and makes it his mission to make sure she is closer to home. When his efforts go awry, he is forced to reconsider what being a strong father really means.
Dream Wedding starring Rebecca Dalton and Jesse Hutch (Blessings of Christmas, B&B Merry) premieres, Saturday, August 26 (8 p.m. ET). Sisters Kate (Rebecca Dalton) and Megan (Christa Taylor Brown) attend a local wedding fair and jokingly enter Kate in a raffle for a dream wedding package, though she has no current plans to marry. When Kate wins, the sisters must put on a show or be mortified by the joke gone awry.
Learning to Love , a Pure Flix Original, starring Ina Barrón (“Grey’s Anatomy,” “Royal Pains”) and Philip Boyd (“The Haves & The Have Nots”) has its cable television premiere, Saturday, September 2 (8 p.m. ET). Harry (Philip Boyd) and his two daughters lose faith after his wife and daughters’ mom passes. The family hires a nanny and are pleasantly surprised by Steph (Ina Barrón) who brings never-ending warmth, positivity, and faith into the home.
ABOUT GREAT AMERICAN FAMILY
Great American Family is America’s premiere destination for quality family-friendly programming, including original holiday movies, rom-coms and fan-favorite series that celebrate faith, family and country. Great American Family is home to year-round seasonal celebrations including Great American Christmas, the network’s signature franchise featuring holiday themed movies and specials. Founded in 2021, Great American Family is part of the Great American Media portfolio of brands. Follow Great American Family on Twitter: @GAfamilyTV Facebook: @Gafamilytv Instagram: @gactv
MEDIA CONTACTS:
Pam Slay
Network Program Publicity
818.415.3784
Mead Rust
469.663.7717
GREAT AMERICAN FAMILY AND THE PASADENA TOURNAMENT OF ROSES® ASSOCIATION SIGN MULTI-YEAR DEAL TO BRING LEGENDARY ROSE PARADE TO NEW CABLE HOME
Beloved 2024 Parade Theme: “Celebrating a World of Music”
NEW YORK, NY – July 20, 2023 – Great American Media and the Pasadena Tournament of Roses® Association proudly announce one of the world’s most beloved events, the 135th Rose Parade® Presented by Honda has a new cable television home, Great American Family, and will be seen LIVE from Pasadena, California, January 1, 2024 (8 a.m. PT). The agreement is a multi-year deal which reunites leadership at Great American Media with the Pasadena Tournament of Roses.
The 2024 Rose Parade theme is, “Celebrating a World of Music,” and features 20 of the world’s best marching bands from America’s hometowns and bedrock national institutions, as well as, from diverse corners of the world. The iconic Rose Parade is truly America’s celebration of hope and promise as state-of-the-art floats bedecked with flowers and other natural materials glide 5 ½ miles from Orange Grove Blvd., past the stately former Wrigley Mansion (now home to the Tournament of Roses) before making a turn down famed Colorado Blvd. where millions view the spectacle. For those not along the parade route, Great American Family welcomes all on New Year’s Day to the 135th Rose Parade with its majestic floats, equestrians, marching bands, entertainment performances, and the traditional flyover the San Gabriel Mountains by the U.S. Air Force B-2 Spirit.
“It’s an honor to be back working alongside the Pasadena Tournament of Roses Association to televise this classic event,” said Bill Abbott, CEO of Great American Media. “The Rose Parade perfectly embodies the mission of Great American Family by bringing joy and celebration to participants and spectators alike, and I have had the pleasure of seeing first-hand the positive impact on communities made possible by the Tournament of Roses Foundation’s meaningful outreach efforts. We look forward to our continued partnership in the years to come.”
“The Rose Parade theme, “Celebrating a World of Music,” unites us all through the universal language of music and we can’t wait to watch the thousands of musicians march down Colorado Blvd. together with our fabulous floral floats and equestrian units on New Year’s Day. The Tournament of Roses has partnered with Great American Family as our new broadcast partner for the Rose Parade, and we couldn’t be more excited to bring this iconic tradition to households nationwide, delivering an unparalleled viewing experience for families across the country and around the world,” said Alex Aghajanian, 2024 Pasadena Tournament of Roses President.
ABOUT GREAT AMERICAN FAMILY
Great American Family is America’s premiere destination for quality family-friendly programming, including original holiday movies, rom-coms and fan-favorite series that celebrate faith, family and country. Great American Family is home to year-round seasonal celebrations including Great American Christmas, the network’s signature franchise featuring holiday themed movies and specials. Founded in 2021, Great American Family is part of the Great American Media portfolio of brands. Follow Great American Family on Twitter: @GAfamilyTV Facebook: @GAfamilytv Instagram: @gactv
About the Pasadena Tournament of Roses® and Rose Parade® presented by Honda
The Tournament of Roses is a volunteer organization that hosts America’s New Year Celebration® with the Rose Parade® presented by Honda, the Rose Bowl Game® and a variety of accompanying events. The Association’s 935 Members supply more than 80,000 volunteer hours, which will drive the success of 135th Rose Parade, themed “Celebrating a World of Music”on Monday, January 1, 2024, followed by the 110thRose Bowl Game. Visit www.tournamentofroses.com, like us on Facebook and follow us on Instagram, Twitter and YouTube.
MEDIA CONTACT:
Pam Slay
Network Program Publicity
818.415.3784
